NJA 2020 - 2021 - Excellence Award

Categories under this Segment :

Advertising Campaign of the Year - Audio / Visual and Print

  • The entries submitted under this category should be an advertising campaign for a jewellery store/brand in print, and audio/visual mediums such as newspaper, magazine, television, radio, etc.
  • The campaign idea should be innovative and unique, and campaign should clearly highlight its - objective, execution strategy, its impact and results budget vs actual cost analysis etc.
  • The campaign must have been launched during the period January 01, 2020 to March 31, 2021
GJC Member Application Fee: Rs. 7500 Apply
GJC Non-Member Application Fee: Rs. 10000 Apply

Campaign of the Year - Digital

  • To recognize specialized retailers/manufacturers/wholesalers who have effectively built a promotional campaign to tap audience through digital/ social mediums in order to enhance the sales
  • The campaign should be unique and should have tapped various digital mediums like website/ app, Facebook, Instagram, Influencer marketing, etc.
  • The campaign should effectively demonstrate the medium used and how it helped them to increase the sales
  • The campaign must have been launched during the period January 01, 2020 to March 31, 2021

The following criteria to be used to determine the winners:

  • The objective of the campaign
  • Innovative Idea
  • The execution strategy 
  • Impact and results of the campaign
  • Mediums used for the campaign
  • Budget vs actual cost analysis

 

GJC Member Application Fee: Rs. 7500 Apply
GJC Non-Member Application Fee: Rs. 10000 Apply