- To recognize specialized retailers/manufacturers/wholesalers who have effectively built a promotional campaign to tap audience through digital/ social mediums in order to enhance the sales
- The campaign idea should be innovative and unique, and campaign should clearly highlight its - objective, innovative idea, execution strategy, its impact, medium used and results of the campaign.
- The campaign should be unique and should have tapped various digital mediums like website/ app, Facebook, Instagram, Influencer marketing, etc.
- The campaign should effectively demonstrate the medium used and how it helped them to increase the sales
- The campaign must have been launched during the period January 01, 2020 to March 31, 2021
- Winners of past editions cannot participate in the awards with the same campaign/ promotional activity
The following criteria to be used to determine the winners:
- The objective of the campaign
- Innovative Idea
- The execution strategy
- Impact and results of the campaign
- Mediums used for the campaign
GJC Member Application Fee: Rs. 10000
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GJC Non-Member Application Fee: Rs. 15000
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